Hunan Medical Chat and 13 Other Self-Media Win 2016 Influential Self-Media Awards
On December 21st, the "City Power" 2016 Tencent Regional Influence Summit kicked off in Beijing. A large number of excellent self media stand out, influence gradually expanding. So, what are the most influential self media in 2016?
Prof. Zhong Ying, School of Journalism and Information Communication, Huazhong University of Science and Technology, Tencent Regional Content Director, Deng Ke, President of Daxiang.com, presented 13 Influential Self-media Awards, the winners:
Winner: Hunan Medical Chat (recommended by Daxiang.com)
Reason for the award: "Hunan Medical Chat" was registered in March 2016, focusing on medical and health science information. Up to now, a total of 924 articles have been published on Penguin media platform, with a cumulative reading volume of 4 million +, and many articles have been PUSHed by Daily Express and Tencent News Client, as well as being called by Tencent Mini Home Page in important positions.
Winner: Chongqing Traffic Patrol (Recommended by DYN)
Reason for Award: To publish traffic control policies, police news, safety knowledge, vehicle management knowledge, real-time road conditions, traffic control, traffic organization, typical cases, public information, etc., to strengthen police-citizen interaction and convenient services, and strive to build into a window to understand the traffic control and a foreground to serve the public. With 720,000+ active fans, it has long ranked first in Chongqing's government WeChat list.
Winner: Zhengzhou News Radio (Recommended by Dayu.com)
Reason for the award: As a traditional media Zhengzhou News Radio actively embraces new media, understands the mentality of netizens and pays attention to network dynamics, and was ranked first in Henan in the QCI ranking in the first 10 months, with a reading volume of more than 8 million.
Winner: Shenyang Palm Museum (Recommended by Daliao.com)
Reason for the award: deep plowing into the field of local culture and history in Liaoshen, the first time to publish the latest local cultural information, exclusive and original articles account for a large proportion. The average daily update is three articles, with high activity. Ranked in the top three of the top 20 penguins in Liaoning region, and among the top four of the top 50 penguins in China. There is a certain influence. The author is a 20-year veteran journalist and winner of the China News Award, with a good grasp of traditional and new media.
Winner: Chutian Metropolis Newspaper (Recommended by Dachu.com)
Reason for the award: Chutian Metropolis Daily is a strong media that has been at the top of the pyramid in Hubei in the past 20 years, and is one of the top 10 national metropolis newspapers and the first one in central China. In the Internet era, Chutian Metropolis Daily actively promote the development of media integration, the two micro one end are into the national media 10, stationed in the Penguin, aimed at the strong combination, so that the best quality news information in Hubei region spread faster and wider." Help in the end" "Chuwangtai" "Dialogue" "big brand file" ...... ace columns are using the Internet platform, spreading wings to take off.
Winner: Fu Kick (Recommended by Dashen.com)
Reason for the award: As a self-media person, Fu Kick's public number has hundreds of thousands of active fans, and is one of the most representative self-media in Shanghai. He is good at tracking hotspots, and one of his articles during the Olympics received tens of millions of clicks through channels such as Express, Tencent News, and Olympic page cards.
Winner: Chengdu Business News (Recommended by Dacheng.com)
Reason for the award: Chengdu Business News Client, a regional community aggregation platform based on interest sharing. In addition to maintaining the traditional advantages of Chengdu Business Daily's original news, it already has four community brands: Love Fishing, Chengdu Food, Chengdu Departure and Running. At the beginning of 2016, Chengdu Business News combined with the capital market to form Yixiang Network Technology (Chengdu) Co., Ltd. to jointly develop and operate the "Chengdu Business News Client". In the 2015-1016 China Newspaper Business Value Ranking, Chengdu Business Daily Client entered the top 10 new media clients in China. It also ranked among the top 10 media clients in China, with a download volume of 600,000+.
Winner: Most Shaoxing (Recommended by Dazhe.com)
Reason for the award: Shaoxing's most grounded self-media, serving the local life and publicizing Shaoxing to the world. Its articles have twice been pushed by Tencent News plug-in.
Winner: Xi'an City Journal (Recommended by Daqin.com)
Reason for the award: Xi'an City Record: This WeChat platform, in the era of urban construction, through the power of tens of thousands of words, made the Xi'an subway "make way" for the "Sycamore Tree", saved more than 500 century-old Sycamore Trees, and gathered and touched countless people who love the city. It also built a bridge between the public and the government, and interpreted the city and its development from the perspective of the public, defining a city stage at a time when the city was undergoing changes and adjustments.
Winner: Fuzhou Garage Clan (Recommended by Labuan.com)
Reason for the award: At present, Fuzhou Garage Nation Penguin has a cumulative reading volume of more than 76 million, and has become one of the largest penguin numbers in the automotive industry on the Tencent Penguin Media platform, and has been the first in the Penguin Media national regional list for a long time, which is of great influence in Fujian region and even in the automotive circle.
Winner: Nanjing Headline (recommended by Dasu.com)
Reasons for the award: As of the end of November, Nanjing Headline has nearly 700,000 fans, Nanjing Headline has created a total of 60 original articles of 10W+, with the highest readership of a single piece of content of nearly one million, serving more than 300 brand merchants, with the highest readership of a single piece of commercial soft article of 680,000; its "Clip Pansy" series of short dramas have been broadcasted more than 100 million times throughout the network; while adhering to the sharing of the quality of life in the city, Nanjing Headline is also enthusiastic about public welfare. It actively participates in Tencent Public Welfare's "Last Article" public welfare activities and organizes staff to teach in remote mountainous areas of Shaanxi Province, etc. In addition, Nanjing Headline held the sensational "1117 Nanjing Headline Eat Festival" in November, which attracted 130,000 participants and triggered the city's attention with 3.06 million people. In addition, Nanjing Headline also organized the "1117 Nanjing Headline Eating Festival" in November, with a total of 130,000 people participating in the event, which triggered the participation of 306 restaurants in the city, and the total exposure of the event amounted to nearly ten million!
Winner: Chen Daqiao (Recommended by DYN)
Reason for the award: Columnist and media personality, founded the "Chen Daqiao" personal public number, original "foreign-style women's association", gathering intelligent women who love life, sharp style, practical sharing, so that she has become a highly popular fashion and life KOL in South China.
Winner: Beijing Chao Life (Recommended by DAYAN)
Reason for the award: Beijing Chao Life is the most active self-media in Beijing in 2016, making efforts to create in both WeChat public number and Penguin number, with more than 1 million followers, taking the lead to try live video broadcasting in self-media, and cooperating with Tencent's regional business department on the live video broadcasting of food challenge, which gained the attention of netizens all over the country.